ABOUT THE PROJECT
Beers with Peers is a vibrant event designed to unite advertising professionals in a relaxed, informal setting. It's an opportunity to connect with seasoned experts and newcomers, discover the latest trends, exchange ideas, and build valuable relationships with fellow creatives.
Roles: Branding/Identity, Layout Design, Print Design, Email Design, Digital Media Production
THE CONCEPT
The visual design communicates fun, community, and creativity, aiming to engage the intended audience.
The whimsical, retro-inspired style draws from mid-century modern illustrations and vintage advertisements, evoking a sense of nostalgia. Cheerful expressions highlight the event's lively and enjoyable nature, inviting attendees to relax and socialize.
Warm, vibrant colors like yellow, orange, and red create an energetic and welcoming atmosphere. Bold, rounded fonts enhance the friendly and approachable vibe, making the event feel inviting and accessible.
Special thanks to my teammate, Alex Helou!